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Shore Fire Media Comes To The West Coast

Shore Fire Media Comes To The West Coast
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Ally Norton

LOS ANGELES (CelebrityAccess) Believe it or not, Shore Fire Media, one of the top names in entertainment public relations, has not had a West Coast presence – until today.

Shore Fire Media, based in Brooklyn and Nashville, has opened a Los Angeles office, located on the ninth floor of The Desmond Building in the Miracle Mile District. The office is helmed by Ally Norton. Shore Fire’s Mark Satlof told CelebrityAccess that the company is looking for additional staff and “will add another person very soon.”

“Los Angeles has been a second home to many of our staff of late as our West Coast work and roster have grown,” Shore Fire President Marilyn Laverty said in a statement. “We’re thrilled that our outstanding publicist and executive Ally Norton will be in charge of our new LA operation.”

Shore Fire expanded into Nashville in 2013, moving into a bigger office location at Music Row last year. AT this year’s Grammy Awards show, Shore Fire will have clients with 24 nominations in 17 categories – more than any other PR firm, according to Variety.

“I’m very grateful for the opportunity to represent Shore Fire Media on the West Coast,” Norton said. “I’m so excited to be here, and I look forward to expanding Shore Fire’s presence in LA’s amazing music community.”

Los Angeles Office is at 5514 Wilshire Boulevard, Ninth Floor, Los Angeles, CA 90036. Phone is (323) 592-3617.

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