FRANCE (CelebrityAccess) Vivendi is expected to bring a new festival to Limoges, France, next June, according to company spokesman Simon Gillham.
Vivendi, which bought Brive Festival four years ago with the group Center-France, has been expanding the model to other cities, and Gillham made the announcement in Argeles-sur-Mer, where Vivendi had just bought the festival Les Déferlantes, according to Le Populaire Du Centre. Vivendi and Center-France will launch the Limoges Festival on the model of Brive, according to the report.
“The mayor of Limoges has already awarded us a grant and it will be the team of Brive, piloted by Stéphane Canarias [director of Brive Festival, Ed] who will take care of it,” Gillham reportedly said, adding that Vivendi has also been asked to do “something in Bordeaux.”
The company recently became the owner of the Garorock festival. Vivendi controls 17 festivals in England, U.S. and Asia, overall, Gillham said.
The new festival is already being welcomed by some residents and media, according to IQ Magazine, because two festivals – Lost in Limoges and Urban Empire – are no longer part of the city’s summer schedule.
The new fest is expected be two days, focus on urban and electronic music, and have a campground on the festival grounds.