LOS ANGELES (CelebrityAccess) — Taylor Swift’s Reputation Stadium Tour is one for the record books. According to Billboard, the U.S. segment of Swift’s Reputation run is officially the highest-grossing tour in U.S. history.
Swift performed 38 dates across North America between May 8th and October 7th, grossing a whopping $266.1 million from more than 2 million ticket sales.
The previous record for high grosses was The Rolling Stones’ 2005-07 A Bigger Bang Tour, which included 70 dates over a two-year period, as opposed to Swift’s 38 shows across 7 months.
As well, it’s likely that the historic run will extend into 2019, as many of the dates for the tour will fall within Billboard’s calculation period for next year.
However, while her figures are impressive, it’s worth noting that none of Swift’s U.S. dates were sold out and much of the revenue from her tour has been based on the high prices for tickets. As Billboard noted, primary market ticket prices for floor seats for many of her U.S. shows started at $500 and VIP passes fetched the handsome price of $1,800, which is about a 1/24th of the average annual median salary in the U.S.