(CelebrityAccess MediaWire) — Cflix and MusicNet have formed a partnership that will dramatically improve the choices that college students have to access digital music. Cflix, a video on demand provider for universities, will launch a new offering called Ctrax to offer an economical legal music alternative for students. MusicNet, an online music service provider, will power the Ctrax service which is available as a pilot at Yale University. Cflix has been offering its media content to universities including Yale, Duke, Wake Forest and the University of Colorado for more than two years. MusicNet provides a full-scale, customizable digital music solution to some of the world's biggest brands including AOL and Virgin.
MusicNet will provide Ctrax with a subscription service and download store featuring more than 700,000 tracks, original programming, playlists and other features. Additionally, the Ctrax service will incorporate community features specifically for Yale University to provide an outlet for locally produced music and video. Yale University students will have access to the first production release of the service and test both functionality and aesthetics to provide feedback.
As many as 20 colleges and universities will be rolling out the Ctrax service for the fall. Ctrax works through the university's local area network with files stored locally to deliver faster and more reliable music content. The Ctrax service will be available for below market prices making it very appealing to the cost-conscious student population.
"We are the only provider in the digital media space that is solely dedicated to the college marketplace," says Brett Goldberg, president of Clix. "Cflix has had great success in delivering video on demand to students across the country so music became a natural extension to add to our existing relationship with top universities. In order to take our success to the next level, we partnered with the world's best digital music provider MusicNet to enhance the way students will experience their music."
Chuck Powell, director of Academic Media and Technology, Yale University commented: "We're very excited about partnering with Ctrax on services that offer students legal online music options at a great value. We think we've clearly heard there is some real demand for these sorts of services and having the opportunity to let students choose and demonstrate their interest level is an excellent next step."
"This will revolutionize the way the music world interacts with college students," said Alan McGlae, CEO of MusicNet. "For the first time, two of the leading companies in their respective categories have come together to deliver a legitimate offering that will super-serve college music fans. Cflix's reputation for delivering rich media to colleges coupled with MusicNet's digital music platform and extensive catalog will assure a great product offering. We are thrilled that Yale University and other colleges are adding this great service for their students." –Jane Cohen and Bo Grossweiner
On the Web: www.musicnet.com
