NEW YORK (Hypebot) –
Two experienced digital execs have come aboard Ted Cohen's TAG Strategic. The digital entertainment consultancy has formed a partnership with industry veteran Dick Wingate to develop business opportunities and co-consult new clients as TAG’s Head of East Coast Client Relations. Former Channel 5 and Rhythm and Muse executive, Faron McKenzie has also joined TAG as Director of Business Development, Europe to develop new business initiatives alongside TAG’s European MD, Khalid Amin.
Wingate comes to TAG after holding senior management positions at Columbia, PolyGram and Arista . He also led market development for InTouch's record stores kiosks and was SVP, Content Development, at Liquid Audio. Most recently Wingate served as President, Media Development & Chief Content Officer for Nellymoser. a provider of media mobile services.
“TAG Strategic continues to add value to our clients’ efforts as digital media proves itself to be ever further woven through the fabric of entertainment," commented founder and managing partner Ted Cohen. "I am excited to welcome Dick Wingate and Faron McKenzie, two very talented and respected experts in their fields. They join Khalid Amin and Karen Allen, TAG’s VP of Client Services, as we bring TAG Strategic’s clients squarely into Web 3.0.”
TAG also re-launched its website, adding a blog, curated news feed, a calendar of industry events with registration discounts; and streaming video.