(CelebrityAccess MediaWire) —
With a warm welcome from New York City's Mayor Michael Bloomberg, the biggest event in the world for alternative Latin music will return to New York August 3-6. The sixth annual Latin Alternative Music Conference (LAMC) will be held at Manhattan's Puck Building in SoHo. "It is my pleasure to welcome back to New York City the Latin Alternative Music Conference," said Mayor Bloomberg. "This one of a kind event has become the ultimate industry event for movers and shakers in this exciting and growing genre of Latin music. I also would like to commend the Latin Media & Entertainment Commission for attracting an event that will generate approximately 3 million dollars in economic impact to our City."
After a three-year run in Los Angeles, the LAMC is returning to New York at the invitation of Mayor Bloomberg's newly-created Latin Media & Entertainment Commission, which aims to make the Big Apple the new Latin entertainment industry capital. "By supporting the City's already existing Latin media sector and recruiting globally recognized Latin entertainment events, like the Latin Alternative Music Conference, the City and its Latin Media and Entertainment Commission invites the world to experience first-hand the spirit and rich diversity of New York City's Latin cultural entertainment sector," said Latin Media and Entertainment Commission's Executive Director Elizabeth Caldas.
Among the events planned for LAMC 2005 are free concerts at Central Park SummerStage and Celebrate Brooklyn at Prospect Park as well as numerous showcases and industry panels for LAMC registrants. Past conferences have averaged more than 1,000 music industry attendees and 18,000 concert fans each year. LAMC was conceived in 2000 by artist manager Tomas Cookman and publicist Josh Norek with the goal to gain wider acceptance for Latin music. –Bob Grossweiner and Jane Cohen