(CelebrityAccess MediaWire) —
The Latin Recording Academy, the global organization behind the Latin music award and producers of the Latin Grammys, and Spanish-language television network Univision have entered onto a new, multi-year partnership, which commences with the production and airing of the 6th Annual Latin Grammy Awards on November 3. The show was previously aired on CBS.
"This is a very exciting time for The Latin Recording Academy and the Latin Grammy Awards as we continue to evolve our organization and our show," said Latin Recording Academy President Gabriel Abaroa. "We are delighted to be forging this new relationship with Univision — the leader in Spanish-language entertainment — and we are looking forward to working with their team on the next phase of the Latin Grammys. Additionally, we thank The Recording Academy and our good friends at CBS for their historic and continued support of our Academy's mission."
"We are truly delighted to be partnering with such an esteemed organization as The Latin Recording Academy," said Alina Falcon, executive vice president and Operating Manager, Univision Television Network. "The Latin Grammys is a great addition to our network. This announcement underscores the fact that the best way and place to reach all young Hispanics is in Spanish, on the Univision Network. With our expertise among this coveted audience and in this genre, coupled with the excitement generated by the Latin Grammys, we are confident that this will be an outstanding success on our network."
"The Latin Grammys have introduced Latin artists who have become international superstars over the past five years, while evolving into one of the leading awards in Latin music," said Recording Academy President Neil Portnow. "This new partnership is an organic progression that will help spotlight and focus on the music and our mission as we salute Latin music makers across the globe."
Univision will handle production in conjunction with The Latin Recording Academy. John Cossette, recent executive producer of the Latin Grammy Awards and current executive producer of the Grammy telecasts, will act as a consulting producer. –Bob Grossweiner and Jane Cohen
