STOCKHOLM, Sweden (CelebrityAccess) — Ticketmaster has brought its ticketing resale platform Seatwave into the Nordic market with its launch in Finland and Sweden.
Seatwave, which was acquired by Ticketmaster in 2014, provides a platform for ticketholders to resell tickets, or for fans to purchase tickets for an event that might otherwise be sold out.
This latest expansion will establish Ticketmaster’s resale marketplaces in 16 markets including the Ticketmaster Resale platform in Australia, GET ME IN! brand in the United Kingdom, and TM+ and TicketsNow marketplaces in North America.
Mark Yovich, President, Ticketmaster International said: “As the demand for resale tickets grows globally, the launch of Seatwave in Finland and Sweden enables us to provide more fans with the safest and most secure resale platform available.”