MADRID, Spain (CelebrityAccess MediaWire) — Live Nation Spain has struck a deal with with Portuguese promoters Ritmos e Blues and Better World to promote shows in Portugal.
Ritmos e Blues has collaborated with Live Nation in the past, bringing major international artists such as U2, Madonna and The Stones to Portugal, while Better World is the company behind the smash festival Rock in Rio a hit in Rio, Lisbon and Madrid.
This deal sees Ritmos e Blues, who have brought some of the world’s major international artists to Portugal, such as U2, Madonna and The Rolling Stones, and Better World who have made Rock in Rio such a huge success in Rio, Lisbon and Madrid, coming together with the aim of substantially growing the live events market in Portugal with Live Nation España.
Live Nation España promoters Pino Sagliocco and Roberto Grima will work actively with Nuno Braamcamp and Alvaro Ramos’s Ritmos e Blues and Roberto Medina’s Better World with plans to bolster live touring in Portugal.
"Portugal is a natural touring extension to Spain and we are extremely excited about working with Ritmos e Blues and Better World in what is an expanding live events market. The experience and expertise of Nuno Braamcamp, Alvaro Ramos and Roberto Medina working alongside Pino and Roberto will allow us to further build on Live Nation Spain’s existing promotions in Portugal." said Live Nation Europe president Simon Lewis. – CelebrityAccess Staff Writers