Loopt, UMG, And MLB Team Up To Host 'Music Nights'

MOUNTAIN VIEW, CA (CelebrityAccess MediaWire) — Loopt and Universal Music Group have teamed up with MLB Advanced Media to award musical prizes at select MLB games from August 3 to September 28.

In partnership with the participating MLB Clubs, Loopt will host a series of "Music Night" events and reward fans attending these select games with prize offerings including 2.5 million pre-paid music downloads and 100,000 AndroidTM-powered smartphones.


Loopt is working with PageMaster Corp. to provide free smartphones (with a new 2-year plan and data feature) so even more people can take advantage of what Loopt, a service that offers location based social around connecting with people and places.

Each Loopt "Music Night" attendee at the 15 participating MLB ballparks will receive a prize card containing a code redeemable for five free song downloads of their choice from the entire Universal Music Group catalog.

The first Loopt "Music Night" was held at Kauffman Stadium in Kansas City, Mo., on August 3, when the Kansas City Royals hosted the Baltimore Orioles. Other Loopt "Music Night" events are scheduled to be hosted by the Atlanta Braves, Boston Red Sox, Chicago Cubs, Cincinnati Reds, Detroit Tigers, Florida Marlins, Los Angeles Angels of Anaheim, Milwaukee Brewers, Oakland Athletics, Pittsburgh Pirates, St. Louis Cardinals, San Diego Padres, Tampa Bay Rays and Texas Rangers.

— Crystal Lynn Huntoon

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