(CelebrityAccess MediaWire) —
Yolanda Macias has been appointed vice president, Business Development and Acquisitions, Universal Music and Video Distribution (UMVD)/Visual Entertainment. Macias will source new video content, providing research, analysis and development expertise and will also drive alternative revenues by securing studio partnerships and negotiating third party deals.
"We are proud that Yolanda is joining our executive team," said Tom O'Malley, executive vice president, UMVD.
As an industry veteran she has played critical roles in launching and building
media businesses. We will benefit greatly from her long history of successfully sourcing acquisitions in the entertainment industry."
Before joining UMVD, Macias was vice president, DIRECTV PARA TODOS and International Services for DIRECTV, Inc. There, she oversaw all aspects of the DIRECTV Spanish-language programming service as well as international and ethnic programming developments for the DIRECTV service. — Jane Cohen and Bob Grossweiner