Pitbull Celebrates SiriusXM Launch With Private Concert At The Apollo Theater

NEW YORK (CelebrityAccess MediaWire) — SiriusXM announced that Pitbull will perform at Harlem's world famous Apollo Theater for the first time at a special invitation-only concert for SiriusXM subscribers on Tuesday, May 19th.


The concert will feature the international superstar performing his chart-topping hits and will air live and exclusively on the artist's own SiriusXM Pitbull's Globalization channel, scheduled to launch the same day. As a thank you to its loyal subscribers, SiriusXM will offer lucky subscribers the opportunity to attend the private event.


SiriusXM Pitbull's Globalization channel will launch on Tuesday, May 19 at 7:00 pm ET. Pitbull's exclusive, commercial free channel will feature music from the artist's music catalog, his famous collaborations, live performances, exclusive mix shows and tracks by his musical influences.


"Pitbull is a true global superstar and we are thrilled to bring this private, exciting performance to our subscribers nationwide as we launch this new channel," said Scott Greenstein, President and Chief Content Officer, SiriusXM. "Listeners across the country will also have access to Pitbull's Globalization, the channel Pitbull is creating to showcase his music and the music he wants his fans to hear."


"It's exciting and an honor to partner with SiriusXM on the Globalization channel," says Armando Christian Perez (Pitbull). "Launching the channel at the world famous Apollo Theater on May 19, there's no better place to make history. Dale!"


The special performance will also be made available on SiriusXM radios as part of SiriusXM's free listening preview program, which will begin May 19 and run through June 1. (Some older Sirius satellite radios may not be capable of receiving the free listening preview channels.)


Subscribers will have the opportunity to win tickets to the event through an invitation sent by e-mail as well as various call-in promotions. Beginning March 30, SiriusXM subscribers since March 3 can also enter for the chance to win a trip to New York and tickets to the concert. One grand prize winner will receive a trip for two to New York City including round-trip airfare, two nights' hotel stay, a pair of tickets to the exclusive concert and the opportunity to meet Pitbull.


The legendary non-profit Apollo Theater is known for launching the careers of countless iconic performers, and has been a catalyst for artistic excellence and innovation since it opened its doors in 1934. The Apollo's new artistic vision builds on its legacy and new Apollo programming has music as its core, driving large scale and more intimate music, dance and theater presentations.


Pitbull's Globalization channel is an example of SiriusXM channels created with iconic and leading artists, including Bruce Springsteen's E Street Radio, Ozzy Osbourne's Ozzy's Boneyard, Pearl Jam Radio, Eminem's Shade 45, Willie Nelson's Willie's Roadhouse, The Pink Floyd Channel, B.B. King'sBluesville, Elvis Radio, Jimmy Buffett's Radio Margaritaville, Siriusly Sinatra, Tiesto's Club Life Radio and Neil Diamond Radio. –by CelebrityAccess Staff Writers

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