Tennessee Performing Arts Center Goes Independent

NASHVILLE (CelebrityAccess MediaWire) — The Tennessee Performing Arts Center begins to sell its own tickets this month, concluding 29 years of sales through Ticketmaster as of July 1.

Customers can continue to purchase tickets for TPAC performances in ways they always have—online and at the box offices within the arts center and at Davis-Kidd Booksellers.

What’s new? TPAC is dedicating a telephone line to ticket sales and TPAC tickets will no longer be available through Ticketmaster outlets.

Ticketmaster has made a special arrangement to continue to sell tickets for TPAC events which are already on sale, including several concerts this summer and the Broadway tour Wicked, playing Nashville September 2-20.

“This is a business decision. The Tennessee Performing Arts Center greatly appreciates the dedicated service and support from Ticketmaster’s leadership and staff over the years. We enjoyed a great partnership over a time of tremendous change in the ways that people purchase tickets. We’ll miss Ticketmaster staff who worked closely with us,” said Brent Hyams, TPAC’s executive vice president and general manager.

“Especially with the dramatic increase in online ticket sales, it makes better business sense to sell tickets on our own system. The new model supports direct relationships between TPAC and its customers, who will pay less handling fees and communicate directly with our staff during transactions. On a number of levels, this system will be more efficient and cost-effective for TPAC and its customers with software which was designed specifically for performing arts centers and has been customized for our operations,” he said.

Performances at TPAC are now on sale through Ticketmaster for shows through September 20th.

All other future performances will be sold only through TPAC, which began using the new system for season ticket and group sales in April. –by CelebrityAccess Staff Writers