(CelebrityAccess MediaWire) — TicketsNow and World Access will launch the first wide-scale ticket insurance offering in the United States for consumers buying sports, concert and theater tickets online. Event Ticket Insurance provides TicketsNow customers a full refund of the total purchase price, including shipping fees and taxes, if they can not attend the event for covered personal, medical or travel reasons.
"Americans are avid fans of entertainment events and are willing to make significant investments to attend them. When someone has to cancel their event plans, there is often a financial loss along with the disappointment," said Mike Stein, SVP of Business Development and e-Commerce for TicketsNow. "We want ticket buyers to have the best event experience possible, which now includes financial peace of mind."
"Our customers value the ability to protect their event experience. By providing this unique product, we have expanded our traditional market to include those consumers who, until now, may have been hesitant to make a significant investment in advance ticket purchases."
Consumers can add personal Event Ticket Insurance to their orders during the checkout process at www.ticketsnow.com. The product is designed to extend protection beyond the TicketsNow "Buyer Guarantee," which assures the authenticity of every ticket sold on the site.
"We are pleased to work with a company like TicketsNow which shares our values of excellent customer service and experience," said Cassie Brinkley, VP of Specialty Markets. "World Access is dedicated to enriching our client's products with specialty insurance and assistance services that make life simpler and more financially secure." — Bob Grossweiner and Jane Cohen