(CelebrityAccess MediaWire) —
XM Satellite Radio has acquired Effanel Music, America's leading live music, remote and mobile recording specialists. Since its founding in 1980, Effanel has delivered high-quality live broadcasts and recordings for major television networks and record labels. These range from large- scale, multi-artist concerts and festivals, to intimate club performances, to multi-channel post-production work.
"Bringing Effanel into the XM family is a strategic fit because live content plays such a central role in XM's programming," said XM President and CEO Hugh Panero. "With Effanel, XM now has a built-in mobile recording and broadcast division that enables us to air — in digital sound — live music, sports and entertainment events from anywhere in the world."
Effanel is responsible for numerous classic live performances from The Grammys, MTV Video Music Awards, U2, Madonna, The Dave Matthews Band, Santana, The Lincoln Center Jazz Orchestra, among others. In 2004, Effanel worked with XM to provided live broadcasts of the three-day Phish Coventry Festival and the Vote for Change Finale Concert.
"Effanel has had great experiences working with XM in the past and we're excited to join the XM team," said Randy Ezratty, founder of Effanel Music. "By merging XM's breakthrough technology and production facilities with Effanel's industry-leading remote broadcast and mobile recording capabilities, XM will be able to share with listeners all of the excitement from live music, sporting and entertainment events."
In addition to delivering new remote broadcasts and mobile recordings to XM, Effanel will continue to service its established clients with high-quality remote broadcast and recording services.
Financial terms of the deal were not disclosed. –Bob Grossweiner and Jane Cohen