SACRAMENTO (CelebrityAccess) In a climate where few print magazines are surviving, and less are launching, a magazine called FestWorld has announced its first edition will hit actual shelves in March.
The magazine is founded by Scotty Moore, who built the website FestPop and has, according to a press statement, “more than 20 years of print and digital media advertising experience.” Moore started FestPop, a one-stop booking service for festivals, and previously worked on two startups as a digital marketing executive, according to a 2014 Forbes article.
FestWorld will have “a guaranteed circulation of 350,000” and a $5.99 cover price and will feature eight editorial anchors including festival reviews, festival travel guides and festival artist interviews.
“If you want to see humanity at its best, attend a music festival. A print magazine fits right into the festival ethos, which is rooted in travel, adventure, and new friendships,” Moore said.
The announcement does not include mention of staffing but it appears it will be continuing the editorial content found on festpop.com. The graphic used for the cover of the magazine notes it is the “premier” issue (rather than the accurate use of “premiere“).
It is endorsed by Kevin Lyman, founder of Warped Tour and FestWorld partner organization Full Energy, No Drugs. It will not have a digital edition and a $12 yearly subscription will include $2 going to help end the opioid epidemic.
The launch announcement includes a video.