LOS ANGELES (CelebrityAccess) — Pandora and SiriusXM announced that they are bringing a live Latin music event back to Los Angeles in December.
Pandora Live: El Pulso, named for Pandora’s dedicated Latin music station, will take place at The Academy in Los Angeles on December 4th, with a lineup that includes Puerto Rican singer-songwriter Farruko and “Fingías” singer Paloma Mami.
The event will be hosted by Pandora’s Head of Latin Music, Marco Juarez and will be broadcast live via SiriusXM’s own Latin channel Caliente. The event will be free (with an RSVP) to Pandora listeners who are 21 and over.
“With the west coast edition of El Pulso returning to Hollywood, LA-area audiences will once again be treated to all the energy and excitement that only a Pandora Live Latin show can provide,” says Marcos Juarez, Pandora’s Head of Latin Music. “The line-up of Puerto Rican reggaeton superstar, Farruko, one of the most sought after acts in Latin urban music today and emerging sensation Paloma Mami, one of the most promising young artists in contemporary Latin pop, is sure to guarantee an evening of perreo and puro party!”
The event will also feature brand activations from a number of sponsoring corporate partners, including 76, McDonald’s, TitleMax and Visible.