(Hypebot) — Penske Media, the publisher of Rolling Stone, Billboard, Vibe, and Variety, has bought a 50% stake in SXSW. “a true lifeline” The SXSW festival and conference were struggling after they were canceled in 2020 and forced online in 2021 due to the pandemic. “It’s been an incredibly tough period for small businesses, SXSW … Continue reading SXSW Sells 50% To Billboard, Rolling Stone Publisher Penske Media