(CelebrityAccess MediaWire) —
Holly Kjeldgaard has been appointed as the Iowa Event Center's interim general manager. She was previously assistant general manager. In her new role, Kjeldgaard will oversee all of the day-to-day operations of the four-facility Iowa Events Center, including the new 17,000-seat multipurpose entertainment and sports facility, Wells Fargo Arena.
“Holly is a dynamic leader and one of the most experienced marketers in the industry,” said Global Spectrum COO John Page. “We want to be able to provide top-quality events and attractions for our customers, as well as provide a very high level of customer service at all of our events. We will rely heavily on Holly to lead our staff in Des Moines in helping us reach our goals.
Kjeldgaard replaces Andy Long. who has left the company to pursue othe, opportunities.
“As we have all worked extremely hard at getting this place off the ground, I have come to realize that I also need to spend more time with my family and get my priorities back in line,” said Long. “I had a blast and am glad to have been a part of revitalizing the entertainment scene in Des Moines and Central Iowa. This is a terrific facility and an awesome staff and I wish everyone at the Iowa Events Center, the Iowa Stars, and Polk County the best of luck. I also want to thank everyone who helped make the Iowa Events Center a tremendous success right from the start.”
In addition to her role as assistant general manager, Kjeldgaard was also director of marketing, and will continue to oversee all of the marketing, sales, sponsorships and advertising opportunities at the the Iowa Events Center's four facilities. She joined the Global Spectrum staff in Des Moines in April 2004 from a similar position at the John Labatt Centre in London, Ontario.
Prior to her London, Ontario position, Kjeldgaard was sports marketing manager for Global Spectrum's Wachovia Center in Philadelphia. Prior to that she spent four years with the Harlem Globetrotters as regional marketing director. –Jane Cohen and Bob Grossweiner