STERLING HEIGHTS (CelebrityAccess) — Palace Sports and Entertainment has pacted with Luna Entertainment in a partnership over the Freedom Hill Amphitheatre in Sterling Heights, MI.
The agreement will see Luna & PS&E partnering in the operations of the venue, including event bookings, marketing, season sales, group sales, sponsorships, public relations, staffing, concessions, parking and grounds for the amphitheater.
“We are pleased to be working with Luna in a way that will expand our entertainment footprint in the region while providing concert patrons with thrilling experiences at Freedom Hill Amphitheatre,” said Mannion. “By implementing our operational execution strategy and utilizing our strong industry relationships, we hope to elevate the Freedom Hill concert experience and provide additional variety to the summer concert schedule.”
Luna Entertainment acquired the 7,200-capacity Freedom Hill in 2012 and has since invested more than $2 million in facility improvements, including technology and cosmetic improvements, sound system and facility’s lighting system.