HUMACAO, P.R. (CelebrityAccess MediaWire) — SMG Latin America has been retained in a management deal deal with the City of Humacao in Puerto Rico to operate its new Multipurpose Arena and Performing Arts Center.
The deal will see SMG managing the two facilities, overseeing areas including as sponsorship and VIP sales, food and beverage, box office and facility maintenance operations as well as booking events for both venues.
SMG projects that approximately 90 events per year will be held at both the 8,000 capacity arena and 1,000 capacity performing arts center, ranging from concerts and corporate events to family events and graduation ceremonies.
“These facilities will add new horizons and opportunities for the people in the Humacao area,” said Eduardo Cajina, General Manager of both facilities for SMG. “We are proud to be given the opportunity to convert these venues into world-class facilities.” – CelebrityAccess Staff Writers