Stone Temple Pilots, Live, Deftones, Incubus, Staind and Oleander will headline Rolling Rock Town Fair 2.0, produced by Lee Heiman, president of Track Entertainment, a New York-based event management firm that specializes in concerts, music tours and other entertainment events.
The daylong music event and interactive festival in the western Pennsylvania town of Latrobe (home of Rolling Rock Beer), is set for Aug. 4 at the Westmoreland Fairgrounds and will feature once again a unique combination of carnival attractions from cow milking to tattoos and include roaming clowns, stilt walkers, strolling magicians, local artisans, and games.
Tickets go on sale April 20 and are priced at $39.
Last summer's inaugural event drew 33,000 music fans to hear the Red Hot Chili Peppers, Moby, Fuel, and Filter, among others.
Track Entertainment's marketing division recently created, developed and managed the worldwide Compaq-Sting partnership for his "Brand New Day" tour.