LONDON (CelebrityAccess) – Abbey Road Studios’ music tech incubator Abbey Road Red recently announced adaptive music platform LifeScore as the latest startup to join the programme.
LifeScore was co-founded by Siri co-founder Tom Gruber.
According to Abbey Road Red, LifeScore takes ‘the highest quality musical cells, recorded at Abbey Road studios, devised by virtuoso composer and founder CEO Philip Sheppard, performed by expert session orchestra players, and processes them with an adaptive engine that creates constantly evolving and personalized versions of the music’.
Commenting on the platform, Gruber said: “We’re looking at a new way of doing music, which is a collaboration between human expertise, human taste, and human raw talent in creating music and recording it, with the machine’s ability to combine those things and generate music all day long. And make it sound like a human made it.”
Philip Sheppard, LifeScore Co-Founder, added: “This is a platform. It’s a language. The important thing is that when you put this in someone’s hands and they’re not a musician… suddenly they get ownership of it. That’s now mine: I’m carving music in time and space. This is something that’s endlessly adaptive from something that was recorded here at Abbey Road and it soundtracks your days and nights.”
Founded in 2015, Abbey Road Red has incubated fourteen businesses, spanning AI, adaptive and generative music, immersive audiovisual projection, social media marketing, lyric visualization and smart production assistant tools. The 14 start-ups have a collective valuation between $125m and $150m.