BIRMINGHAM, UK (CelebrityAccess) — DHP Family announced plans to open a new live music venue in Birmingham as it continues to expand its portfolio around the UK.
As well as being at the heart of an attractive destination for nighttime entertainment, the pedestrianised street is popular with shoppers and visitors to the city during the day.
DHP Family owner George Akins (pictured) said: “Birmingham is the UK’s second city, and has a rich musical heritage – but the city centre has lacked a characterful and creative venue for a long time. We believe with the revitalisation of the area around New Street Station that the time is right to create a place that the music fans of Birmingham will welcome.”
The independent national promoter – which also owns and operates several venues and festivals, as well as a ticket agency, alt. tickets – has acquired a plot on John Bright Street in Birmingham city centre, and says it plans to increase the number of shows it promotes in the city ahead of the opening of the as-yet-unnamed venue.
“Opening the venue in Birmingham is part of a strategic move to develop the DHP brand in this key region,” explains DHP Family owner George Akins. “We think it’s an area that’s very strong at arena level, but presents an opportunity for growth at the small-to-medium end of the market.