LOS ANGELES (CelebrityAccess) Spotify and Hulu have introduced a combined subscription service.
The joint venture is anticipated to introduce the monthly price of both, according to Bloomberg News. It would certainly help Hulu, which is rebuilding a diminishing subscriber base that has been lifted by recent Golden Globes wins by its ponderous serious “The Handmaid’s Tale.” The subscription-based TV service is jointly owned by Disney, Fox, Comcast and Turner but is still competing with Netflix customers. Spotify, meanwhile, has been mostly owned by founders Martin Lorentzon and Daniel Ek with minor-percentage investments by record companies.
Soon, Spotify Premium is expected to launch a service with an ad-supported Hulu for $12.99 a month (which would be a little above half of separate subscriptions – $9.99 for Spotify plus $7.99 for Hulu). Hulu, today, gegan offering a 99-cent trial subscription for its ad-supported plan for three months as an introduction to the bundle, according to Bloomberg.
Spotify, with its recently publicized launch on the New York Stock Exchange, is expected to reach about 200 million users by the end of the year.