LONDON (Hypebot) – 7digital is now being incorporated into AOL's Winamp media player in Europe allowing users to purchase tracks within the application and on Winamp.com. The two companies are partnering in ten regions including the UK, France, Germany, Spain, Italy, Austria, Portugal and Ireland..
Winamp is using 7digital’s API to pull data including artist, track and album information to create a built-in music store. Open source media player Songbird added 7Digital several weeks ago and Spotify recently began utilizing 7Digital's API to sell tracks on its popular music streaming service.
From the press release:
Ben Drury, CEO of 7digital, comments. “We opened the API platform to developers last year to encourage anyone, from multinational retailers to bedroom developers, to create a range of music applications and services. This, combined with our European network of download stores, has allowed Winamp to create a first-class music discovery offering.”
