TAIWAN (CelebrityAccess MediaWire) — The American National Football League has tapped Taiwanese pop band Mayday to star in a new reality show called NFL Blitz to be broadcast on China Central Television.
The show will feature the band getting to know players and cheerleaders as well as fans in an effort to raise awareness and build a fanbase for the sport in China. 16 episodes of the show will be created and run through the season until Superbowl and preface a 30-minute football highlights program.
Previous efforts to bring American style football to China have met with limited success.
Indie rockers Mayday are one of the most popular bands in China and have sold more than a million albums in the past decade, the Taipei Times reported. – CelebrityAccess Staff Writers
