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Emmys: And The Winner Is .. Well, Not The Ratings
Mandatory Credit: Photo by Michael Buckner/Variety/REX/Shutterstock (9760387d) 70th Emmy Awards Nominations Announcement 70th Emmy Awards Nominations Announcement, Los Angeles, USA - 12 Jul 2018

Emmys: And The Winner Is .. Well, Not The Ratings

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LOS ANGELES (CelebrityAccess) To nobody’s surprise (except maybe those who live in Glitter Gulch), the Emmy Awards on Monday night were a nearly unwatched affair.

The show pulled in about 10 million viewers nationwide and a 2.4 rating among adults 18-49, a new all-time low for “TV’s biggest night,” as Deadline Hollywood calls it.

Some of it has to do with going up against Monday Night Football on ESPN. However, it is the first time the awards show has not competed with Sunday Night Football since 2014 – when it ran on a Monday – and it was still decimated, and 10 percent down from last year’s Stephen Colbert/anti-Trump festivity.

The three-hour show also fell 32 percent in metered marketing ratings from the 2014 show.

Deadline Hollywood acknowledged some of the ratings deficiency may have been because of the show’s “unwelcoming, disjointed approach,” which is by far the least savage of its reviews.

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