Lee Abrams: Rock & Roll Thinking To Design The Future
Hip-hop, pop, and Country may rule the charts but Rock n Roll has a new relevancy and it’s in the spirit more than the music. It’s 1955 and Rock n…
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Lee Abrams
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Lee Abrams: Turning Users Into Fans
Numbers or Fans? While marketing focuses on acquiring numbers for ad sales, it is the ability to turn those numbers into loyal fans that truly elevates a product. Without a…
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Lee Abrams: So You’d Like To Work Here
Many traditional companies are stuck in a cultural rut, which is not hard to recognize. However, if we examine the companies that are focused on the future, we will notice…
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Engaging Paul McCartney And Other Magical Artists With Radio
A throwback blog about the early days of satellite radio where Artist interaction ruled the sat waves. XM launched in 2001. Quickly we became known for quality music, something to…
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Lee Abrams: Art & Science
Traditionally, art and science have been treated as two separate disciplines, but when they are studied together it’s clear to see the impact one has on the other. A great…
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Lee Abrams: Hiring Stars for Re-imagination
Sometimes you gotta go back to the well. This note below is from years ago, but it completely applies to 2024, and is part of the mission of EXECUTING, re-thinking…
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Lee Abrams: 21st Century Media Myths
A few thoughts on common media myths and generalities : ATTENTION SPANS ARE SHORTER Actually, tolerance spans are shorter. Attention spans can be long if the subject is interesting, as in a film or…
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Lee Abrams: The Las Vegas Sphere – A Catalyst for Breakthrough Innovation
I wanted to share with you the incredible potential of the Las Vegas Sphere, a project that exemplifies breakthrough reimagination. This “the future today” concept combines every imaginable new technology,…
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Lee Abrams: America Is Divided…Of Course It Is
Why wouldn’t it be? We live in a land of “multiple mainstreams,” and they don’t always play well together. IMO, the idea of a single mainstream makes no sense. In…
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Lee Abrams: Musical Highs And Lulls
In the mainstream early 50’s, it was the Doggie in the Window era. Mitch Miller, Doris Day and the like were making snappy and happy songs. The underground was brewing…
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