(CelebrityAccess MediaWire) — New Zealand Post and Ticketmaster have signed an agreement whereby Ticketmaster NZ Limited will acquire the Red Tickets brand and certain ticketing assets from New Zealand Post Limited and, through a separate agreement, New Zealand Post's PostShops will continue selling event tickets as part of Ticketmaster NZ Limited's broader ticketing distribution network throughout New Zealand.
New Zealand Post Group Manager of Enterprises, Stephen Henry, said in the end it was an easy decision for New Zealand Post to make.
"Over the past few years the ticketing business has become increasingly more about technology and event management rather than simply just selling tickets,” Henry said. “New Zealand Post reached a crossroads of whether to further invest in running a ticketing business, or to sell the Red Tickets assets and form a business relationship which would allow event tickets to continue to be sold through PostShops throughout the country.”
Under terms of the agreement, Ticketmaster NZ Limited will provide ticketing services for current events such as Wellington and Auckland Rugby Union fixtures, theatre and concert performances, family entertainment attractions, and other events. Tickets to such events will be available for sale through PostShops and other Ticketmaster retail ticket center locations as well as through Tickemaster's charge by phone network and web site ticketmaster.co.nz.
"Red Tickets, over its three years of operation, has provided great service to both clients and consumers,” Phil Meggs, president, Ticketmaster Australasia said. “We're excited about the acquisition and we look forward to providing New Zealand with our state of the art ticketing technology and services. Our new distribution agreement with New Zealand Post provides convenient access for New Zealanders to continue purchasing tickets through more than 300 PostShops and other Ticketmaster distribution channels." — Jane Cohen and Bob Grossweiner