Lee Abrams, Author at CelebrityAccess

Lee Abrams: Rock, Real People & Information

Posted by Lee Abrams - April 22, 2025

From early 2000’s: Looking around media and music, there’s so many negative emotions: *Scared *Defensive *Backward looking…nostalgic for the old days…or worse: OPERATING as if it were the old days.…

Lee Abrams: The Information Age

Posted by Lee Abrams - April 15, 2025

It’s the Information Age. And there are opportunities to prevail. It’s happening now. New ideas are needed to get in sync with this new era where information is king. The old way…

Lee Abrams: Creative, Business, And Tech

Posted by Lee Abrams - April 1, 2025

In a world driven by technology and ever-evolving artistic expressions, achieving a harmonious balance between art, business, and the new digital landscape has become paramount. While it may seem daunting…

Lee Abrams: The Big Three

Posted by Lee Abrams - March 25, 2025

Passion: The public can easily tell when a product is born from true passion versus one created solely for revenue. Revenue is critical of course but a product that oozes…

Lee Abrams: News Hits

Posted by Lee Abrams - March 18, 2025

Radio plays hit songs, magazine covers feature hit topics, and newspaper headlines (usually) focus on popular issues. Networks and streaming services prioritize popular shows. It stands to reason that news…

Lee Abrams From 2005: Young Listeners–How To Attract Them…Or Is It Even Possible?

Posted by Lee Abrams - March 11, 2025

Editors Note: FROM THE EARLY XM FILES, Circa 2005. The audience for NPR shows hit a new high in the Fall book. That was a recent headline. The cume of 26.5 million is…

Lee Abrams: Technology And Information As The New Rock & Roll

Posted by Lee Abrams - March 4, 2025

Rock ‘n’ roll is old, but the thinking behind it is timeless—transcending mere sound to embody a spirit more relevant now than ever. Picture this: it’s 1955, and rock ‘n’…

Lee Abrams: Historical Targeting

Posted by Lee Abrams - February 18, 2025

Ages 16-20 are the culturally formative years. For example: Want to target someone 40? Study the late ’90s/early 2000s. Study to understand their roots. It’s a form of historical targeting,…

Lee Abrams: Reinventing Information Programming – A New Frontier in Media

Posted by Lee Abrams - February 11, 2025

We find ourselves in a rapidly evolving landscape that resembles the Wild West of the past, marked by the explosive growth of new technologies such as AI, virtual reality and…

Lee Abrams: The Future of Information – A New Paradigm for Storytelling

Posted by Lee Abrams - February 4, 2025

The landscape of information delivery is on the brink of a revolution, shifting towards information delivery that breaks free from traditional news formats. This transformative approach emphasizes innovative methods of…

Lee Abrams

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