Jesse Kirshbaum, Author at CelebrityAccess

Beats + Bytes: 2025 Half Time Report

Posted by Jesse Kirshbaum - June 25, 2025

We’re halfway through 2025, and nearly halfway through The Roaring Twenty-Twenties. For kicks, I caught the Hugh Jackman show at Radio City this weekend. He did a rendition of Frank…

Beats + Bytes: 2025 Half-Time Report

Posted by Jesse Kirshbaum - June 18, 2025

All of a sudden, this year is flying. It was just last month I was writing my Q1 overview. We’re zooming now and a clear picture for the year has…

Beats + Bytes: Why Tribeca Festival Matters

Posted by Jesse Kirshbaum - June 11, 2025

The Tribeca Film Festival was founded in 2002 by Robert De Niro, Jane Rosenthal, and Craig Hatkoff. It was intended to help revitalize lower Manhattan after the September 11th attacks.…

Beats + Bytes: Oh Wow PTTOW!

Posted by Jesse Kirshbaum - June 5, 2025

I’m just landing in New York after a stellar start to the PTTOW! Summit. PTTOW! is a community of bright marketing minds and business leaders coming together “to build the…

Beats + Bytes: Why You Need The Hype

Posted by Jesse Kirshbaum - May 23, 2025

Flavor Flav famously screamed out, “Don’t believe the hype!” Despite being recently and repeatedly referred to as the Jewish, marketing version of Flava Flav by some of your favorite stars…

Beats + Bytes: Brands In Frame

Posted by Jesse Kirshbaum - May 7, 2025

Culture, Media & Opportunity in NYC The media upfronts are this week in New York, colliding with NYC’s Art Week. Tack on the Met Gala and the Knicks game 1…

Beats + Bytes: April’s Cultural Pulse Check

Posted by Jesse Kirshbaum - May 1, 2025

April had some key themes and tentpole events that had our cultural calendar packed. These included Coachella (the official start of music festival season), Holy Week, Earth Day, 4/20, Baseball’s…

Beats + Bytes: Loafers, Trench Coats, and Baseball Caps

Posted by Jesse Kirshbaum - April 23, 2025

As a cultural marketing agency, you get to wear a lot of errrrr…. hats! This month we launched a new campaign with LIDS and ’47 Brand called “Clean Up Season,”…

Beats + Bytes: Wrestling & Hip Hop’s Royal Rumble

Posted by Jesse Kirshbaum - April 16, 2025

This weekend is Wrestlemania 41. I can’t pretend to be a huge wrestling fan. Sure, I’m following the trends and I see how the league has risen to new heights…

Beats + Bytes: Music Marketing in Uncertain Times

Posted by Jesse Kirshbaum - April 9, 2025

The forecast may be stormy, but all hope is not lost. By Nue Agency’s Jesse Kirshbaum However, in unstable economic times, there is a tendency to pull back, tighten the…

Jesse Kirshbaum

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