INDIO, California (CelebrityAccess MediaWire) — Goldenvoice, the promoter behind the hugely successful Coachella and Stagecoach festivals, has purchased the 280 acres of land in Indio that the festivals are staged on.
According to the Los Angeles Times, the purchase includes the purchase includes the Eldorado Polo Club, Triangle Bar Farms, Fish Creek and Ambassador Glen Holden's property. The terms of the deal were not disclosed.
Coachella has invested heavily in the site in recent years, including investing in an additional lane on avenue 50, which provides access to the festival site. Other upgrades to the site include laser leveling the property to expand the festival site by 250,000 square feet.
While Goldenvoice Paul Tollett declined to comment on Goldenvoice's plans for the property, Indio mayor Glenn Miller told The Desert Sun that the purchase will allow Goldenvoice to stage 3-4 more festivals per year at the site. According to Miller, the festivals would be smaller events than Coachella, such as a wine or jazz fest.
"They're looking to build on the opportunity to be a year-round destination," Miller told the Desert Sun. "That's not just good for Indio but the whole Coachella Valley," he added.
Though Goldenvoice now owns the property, the game of polo will continue unabated at the Empire Polo Club grounds.
"They have a need for our space, and we have owners who are older and not participating in polo anymore," club president Michael Ward said. "We can now have polo for a long time to come." – CelebrityAccess Staff Writers