LONDON (CelebrityAccess MediaWire) — UK-based secondary ticket website Seatwave has tapped Karl Krainer as their new Senior Vice President and Managing Director for Northern Europe. Krainer sees his major task as strengthening Seatwave’s leading position in the secondary ticketing market.
Krainer knows the online business – before joining up with Seatwave, Krainer spent some time at Google as Marketing Director for Germany, Austria, Switzerland and Scandinavia. He also spent a tenure at eBay as director of brand marketing where he oversaw the "3..2..1..Meins" campaign.
Seatwaves's CEO Joe Cohen waxed rhapsodic re: Karl: "Karl is the right person to push Seatwave's expansion, combining great leadership skills, brand development know-how as well as online experience. With him at the top, Seatwave is set to strengthen its market position in Germany and to expand its presence further in Northern Europe." – CelebrityAccess Staff Writers