NEW YORK (CelebrityAccess) – Global Citizen, in partnership with global CEO advisory firm Teneo, has announced a year-long campaign entitled ‘Global Goal Live: The Possible Dream,’ which intends to get international efforts back on track to end extreme poverty, tackle climate change and reduce income inequality by 2030.
Working alongside, and in support of the United Nations, this campaign will call on governments, philanthropists, and the private sector to step forward, take responsibility for the goals, and provide the $350 billion needed annually for people and the planet to achieve the Global Goals in the poorest countries. These new funding commitments will fall into the areas of human capital, gender equality, and sustainability.
As part of the ambitious campaign, there will be a 10-hour broadcast on September 26, 2020, spanning five continents, with simultaneous events planned for Central Park in New York and Lagos, Nigeria, as well as not-yet-announced cities in Latin America, Europe and Asia.
Many longtime Global Citizen supporters have already committed to Global Goal Live including: Alicia Keys, Billie Eilish, Coldplay, Cyndi Lauper, D’banj, Eddie Vedder, EXO, H.E.R., Janelle Monáe, Lizzo, Metallica, Miley Cyrus, Muse, Ozuna, Ozzy Osbourne, Pharrell Williams, Red Hot Chili Peppers, Shawn Mendes, Tiwa Savage, Usher and others to be announced. Hosts include Deborra-lee Furness & Hugh Jackman, Idris Elba, Jill Vedder, Rachel Brosnahan, Trevor Noah, Uzo Aduba and more.
MGM Worldwide Television Group will oversee the global broadcast, which will be executive produced by Mark Burnett.
“We have ten years to end extreme poverty and tackle climate change. While we have seen significant progress, we will not be successful at our current pace. The scale of this problem — helping get 736 million people out of extreme poverty — will take everyone’s participation,” says Hugh Evans, CEO of Global Citizen. “Our goal, to put it simply, is to engage every single person on the planet in this mission. To do so we must boldly and creatively reach global citizens where they are — in person, on television, on their phones and online. On Sept. 26, 2020, in partnership with Declan Kelly and the Teneo team worldwide, we will use the convening power of music and the reach of technology to broadcast the largest live cause event in history and secure commitments from policymakers and private sector leaders to help end extreme poverty, tackle climate change, and reduce inequality.”
This year’s Global Citizen Festival is set for Sept. 28 in Central Park, New York. The line-up includes: Queen + Adam Lambert, Pharrell Williams, Alicia Keys, OneRepublic, H.E.R. and Carole King, with special guests French Montana, Ben Platt and Jon Batiste & Stay Human.