(CelebrityAccess News Service) – Tickets.com experienced a strong 2003 performance for its ProVenue Ticketing Solutions with over 200 clients utilizing the new product suite's state-of-the-art features. The product line, released in early 2003, comprises the most advanced ticketing features available to empower both Venue and Customer Management requirements.
"A year after introducing our new product suite, we have successfully empowered venues and their clients with the most effective and broadest range of features in the ticketing industry," said Carl Thomas, EVP, Sales &Marketing, Tickets.com. "Tickets.com's functionality allows our clients to sell more tickets, uniquely extend their own brands, and understand their customer's behavior more thoroughly."
Tickets.com launched the ProVenue product suite a year ago and has since customized the offering so clients can integrate specific features into their ticketing service packages. The features comprise both venue and customer management functionality including:
*Venue Management Features — The state-of-the-art ticketing features that are designed to help Tickets.com clients sell more tickets, understand their customers' behavior, and build their brands.
*Private Label — Controls customers' purchasing experience with customized Web pages featuring clients' brands. The service provides visitors to the client site with an easy and transparent customized online transaction experience.
*Online Season Sales and Renewals — Sells and renews season tickets and special ticket packages online.
*Contact Management — Maintains a history of interaction for clients with their customers to better serve their individual needs, which helps to increase renewals and additional purchases. The service allows clients to send targeted emails or correspondence to their customers based on specific criteria, and gives them the ability to track special promotional campaigns.
*Market Flash — Reaches over a million potential ticket buyers with an email marketing tool designed to increase ticket sales, capture new customers, and improve customer's purchase experience.
*Access Control — Utilizes a fully integrated admission control solution that seamlessly integrates bar code reading and handheld scanners with clients' ticketing systems.
*Customer Management Features — These digital ticketing features are designed to give control of the ticketing experience to the customers of Tickets.com's clients, with convenient options for their ticket delivery and greater management capabilities for their ticket purchases, including re-sale, donations and ticket transfer.
*Tickets@Home — Provides the customers of Tickets.com's clients with a convenient and secure method for printing tickets from their own home or office computer.
*Replay Ticket Exchange — Delivers a flexible fully integrated ticket exchange program for customers to resell their unused tickets, while maximizing attendance and increasing revenues for Tickets.com clients.
*Kiosks — Improves the overall level of customer service with a convenient 24/7 alternative to the box office for purchasing tickets and picking them up via will call.
*Ticket Transfer — Provides a fully integrated way for season ticket holders to digitally manage and transfer their tickets, which greatly reduces no-shows and generates incremental revenue for Tickets.com clients through transactions and memberships.
An example of how the features empower both venues and customers is demonstrated by the Buffalo Sabres and HSBC Arena. The Tickets@Home feature allows patrons to securely purchase and print live tickets from their home or office printer for NHL games or arena events. Once tickets are purchased, fans and patrons are able to enter the facility utilizing Tickets.com's Access Control feature.
"By implementing Tickets.com features, we have been able to place greater control of the ticketing process in the hands of our fans and patrons," said Buffalo Sabres Chief Operating Officer, Dan DiPofi. "The Tickets@Home and Access Control service has revolutionized the way individuals purchase their tickets."
Syracuse University's Carrier Dome uses Tickets.com's ProVenueMax Private Label service, which allows the school to customize their own Web pages featuring the Syracuse brand. Visitors to Syracuse who want to purchase tickets do not have to leave the Carrier Dome site to execute their transactions.
"Such Private Label features as shopping cart and personal accounts, along
with the customized information and layout, allows our patrons to comfortably complete their transactions within our website," stated Peter Irvine, Carrier Dome Box Office. "It is a fast, easy and highly efficient way to sell our tickets to patrons throughout the Northeast."
The Des Moines Playhouse is a ProVenueMax client who was able to transition from a box-office service with just hard ticketing to a fully operational 24/7 Internet upgraded ticketing service. The service has provided the Playhouse with a Windows-based ticketing system that offers detailed patron information with each transaction.
"The ProVenueMax software platform allows us to manage 15 productions a year in our three different venues, without the complicated process of tracking down and distributing hard tickets," stated Joe Tish, Director, Front of House Operations, Des Moines Playhouse. "In addition to speeding up the transaction time for each ticket purchase, our new system delivers a detailed view of each of our valued patrons during the entire process. This provides our part-time staff with invaluable patron information which in turn increases our level of customer service."
The Brooklyn Center for the Arts also relies on Tickets.com's software to easily train its part-time, mostly student-filled box office staff. With over 500,000 tickets being sold each year, the Windows-based system is a benefit to providing fast training to the Center's box office representatives.
"We learned very quickly that nearly all of our staff are familiar with a Windows-based system, which made the transition to ProVenueMax much easier," stated John Vetter, director of Ticket Operations for the Brooklyn Center for the Arts. "The stability of the software has also proven to be one of the most advantageous features." –Bob Grossweiner and Jane Cohen
