Live Nation To Program NYC's New Pier 17 Entertainment Center

Live Nation To Program NYC’s New Pier 17 Entertainment Center

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NEW YORK (CelebrityAccess) Live Nation has announced it is programming New York City’s newest outdoor venue, kicking off the inaugural “Pier 17 Rooftop Concert Series” to be announced May 7.

Live Nation and the Howard Hughes Corporation announced today that the concert series at the Seaport District will be programmed exclusively by Live Nation. The 1.5-acre rooftop is a 3,400-standing, 2,400-seated capacity open-air venue with views of the Brooklyn Bridge, Statue of Liberty and city skyline.

“Pier 17 is going to be a terrific addition to the New York music landscape and is quickly going to become one of the city’s favorite music venues for both fans and artists alike,” Alan Ostfield, President, Live Nation North Atlantic, said in a statement. “Pier 17, with its flexible configuration, memorable experiences and views that are as good as it gets in New York, is going to be a one-of-a-kind venue. The Seaport District is going through a dynamic transformation, reemerging as a revitalized hub of culture and entertainment that brings music, sports, and culinary powerhouses together in one place for everyone in the city to enjoy. Live Nation couldn’t be happier to be part of this project with our partners at The Howard Hughes Corporation.”

“We are pleased to be partnering with Live Nation as we launch the inaugural rooftop concert series at Pier 17,” said Saul Scherl, President of the New York Tri-State region, The Howard Hughes Corporation. “We look forward to opening the Pier 17 rooftop this summer and providing a new amenity which will gather people together through live music and vibrant experiences, allowing New Yorkers to reconnect with their city’s waterfront and the storied history of the revitalized Seaport District.”

The Seaport District has a 300-year history in NYC and is currently a community anchor and “port of discover” for the growing population of lower Manhattan. The Howard Hughes Corporation is taking a leading role in rebuilding the area into an entertainment district.

The first two floors of four-floor Pier 17 will include waterfront restaurants from chefs like Andrew Carmellini and David Chang of the Momofuku Group. It will also include ESPN’s new live broadcast studios, launching in early April.

Tickets for Seaport District Concerts can only be purchased through Seaport District strategic partner Ticketmaster. Additional announced strategic sponsors of The Rooftop at Pier 17 are Lincoln Motor Company and Heineken. The Lincoln Motor Company will implement year-round customer-centered activations and drive experiences throughout the district.

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