NEW YORK (CelebrityAccess MediaWire) — The Madison Square Garden Company announced that Ron Skotarczak has been upped to the position of executive vice president of marketing partnerships for MSG, effective immediately.
Mr. Skotarczak, who previously served as senior vice president of marketing partnerships for MSG Sports, will see his portfolio expand to include oversight of MSG's sales and service for the company's sales groups including Integrated Sales, Team Sales, Entertainment Sales and Sports Property Sales.
Mr. Skotarczak will also be tasked with developing new sales initiatives and multi-platform marketing deals for MSG's partner organizations.
Mr. Skotarczak joined MSG Sports as senior vice president of Transformation sales in December 2008, and was promoted to senior vice president of partnership sales in March 2011. During his tenure at MSG, Mr. Skotarczak was instrumental in striking marketing partnerships for MSG with companies such as JPMorgan Chase as a Marquee partner; as well as deals with corporate entities such as Anheuser-Busch, Coca-Cola, Delta Air Lines, Kia Motors and Lexus.
Prior to joining MSG, Mr. Skotarczak served as president and director for Lightning Gaming, a company he co-founded. Prior to Lightning, Mr. Skotarczak was vice president at AND 1, where he helped to establish their entertainment division, developing and overseeing ventures such as the international basketball tour “The AND 1 Mix Tape Tour” and the television program, “Streetball: The AND 1 Mix Tape Tour,” which aired on ESPN.
“Ron is an outstanding sales executive who has played an invaluable role in MSG establishing unparalleled relationships with world-class companies, including our Marquee Partnership with JPMorgan Chase,” said MSG President/CEO Hank Ratner in a statement. “We are fortunate to have such a seasoned professional in this important position, and are confident that Ron will continue to help grow the company’s lineup of preeminent partners, while also ensuring that we continue to deliver exceptional service and unique experiences that exceed our partners’ expectations.” – CelebrityAccess Staff Writers