BALTIMORE (CelebrityAccess MediaWire) — TicketsNow has signed a sponsorship and marketing partnership agreement with the National Football League's Baltimore Ravens, marking the company's initial venture into official NFL team sponsorships. The multi-year agreement designates TicketsNow as the Ravens' official and exclusive online secondary ticket marketplace.
"We carefully evaluated all of the alternatives and recognized that TicketsNow will provide the Ravens and our fans with the most comprehensive and secure place for secondary market tickets for Ravens' games and other events," said Dennis Mannion, senior vice president, Business Ventures for the Ravens. "TicketsNow's commitment to customer service, including the guarantee they make to our fans relative to authenticity of their ticket inventory, was a key consideration in our decision."
The terms of the sponsorship provide TicketsNow strong promotional support from the Ravens, including Web integration, direct mail, advertising during radio broadcasts of games, in-stadium promotions and use of the Ravens' logos and trademarks.
"We are very excited to be working with the Baltimore Ravens for our first foray into NFL sponsorships," said Jeff Berman, vice president, Business Development and Partnerships for TicketsNow. "This agreement is the first of many partnership deals we expect to establish with professional and collegiate sports teams in the near-term." –Jane Cohen and Bob Grossweiner