LONDON (CelebrityAccess) – AWAL, Kobalt’s recording company, has promoted Aaron Bogucki to Vice President, Marketing.
In his new role, Bogucki will oversee increased integration of marketing and digital, with the team to focus on creative campaigns and audience development.
Since joining AWAL in February 2018 as VP, Digital Marketing, Bogucki has played a key role in the success of AWAL acts including Lauv, Little Simz Gerry Cinnamon, girl in red, Little Simz, Bruno Major, The Howl & The Hum, Millie Turner, Joesef and more.
Prior to AWAL, Bogucki served as VP, Digital Marketing at Republic Records working with The Weeknd, Post Malone, James Bay, Ariana Grande, Florence + the Machine, Liam Payne, and more.
Paul Trueman, AWAL General Manager, said: “Since joining AWAL, Aaron has become an integral member of the team, taking our digital marketing offering to the next level and displaying strong leadership and creative vision. As we work with an increasing number of developing artists, with a deeper focus on building audiences, engagement and consumption, Aaron is the perfect person to spearhead our creative, integrated digital and marketing campaigns in his new role as VP Marketing.”
Bogucki added: “I’m honoured to step into this role to continue AWAL’s commitment to true artist development. Our roster is full of incredible artists who are impacting and shaping culture globally on their own terms, and we’re proud to help them deliver on their artistic vision.”
Bogucki will be based out of Kobalt’s London office.