LONDON (Hypebot) –
eMusic is reporting that full album downloads accounted for 72% of the subscription download site's sales last year. eMusic users "have consistently purchased more complete albums than individual tracks for the last several years, with full albums accounting for an average of about 69% of total sales worldwide since 2006."
The figures run counter to iTunes and most SoundScan data which shows a rapidly growing trend towards individual track purchase over full albums.
