ATLANTIC CITY (CelebrityAccess) — Live Nation has re-enlisted to produce beach concerts or other major events for Atlantic City for the next 3 years.
According to the Associated Press, the Casino Reinvestment Development Authority on Tuesday approved the extension of the agreement signed last year with Live Nation that will see the promoter produce 6 major concerts each season for the next three years.
The deal is worth a reported $6 million. The company also landed a $3 million contract to run events at Boardwalk Hall.
The CRDA first struck the partnership Live Nation to produce beach concerts last year. The company staged shows by Maroon 5, Rascal Flatts and Blake Shelton and Lady Antebellum. – Staff Writers