LOS ANGELES (CelebrityAccess MediaWire) — Live Nation has announced the launch of "Live Nation TV," a new content feature on LiveNation.com which offers music fans access to hundreds of live performance clips and interviews from a diverse array of artists, enhancing the direct relationship between artists and their fans.
“Live Nation Studios division has already recorded hundreds of shows in our venues and with the acquisition of House of Blues last year, we gained access to thousands of additional hours of live concert footage and interviews, all of which we hope to bring to live music fans with the help of the artist,” said Bryan Perez, President of Live Nation’s Global Digital Division in a statement. “’Live Nation TV’ is the next step in building a direct artist-to-fan relationship through LiveNation.com, providing another opportunity to connect artists with their fans around the magic of the live concert experience.”
These added content and e-commerce offerings are expected to bring an increase in traffic to Live Nation’s websites, which collectively are the second most visited event websites in the United States, according to Nielsen//NetRatings. –by CelebrityAccess Staff Writers