Sally Williams Promoted To VP Programming & Artist Relations In Opry Reconfigure


NASHVILLE, TN (CelebrityAccess) — Opry Entertainment Group has launched a new programming and artist relations division and named Sally Williams to oversee the new unit.

In hew new role as Senior Vice President of Programming & Artist Relations for Opry Entertainment Williams will be responsible for all booking, programming, artist relations and artist collaborations across Opry Entertainment’s portfolio of media and entertainment assets.

As part of her new role, Williams will also continue to serve as general manager of the Grand Ole Opry where she will be responsible for overseeing the show’s lineup, programming and member relations as well as continue to oversee programming for the historic Ryman.

Williams was previously the Company’s Vice President of Concerts & Entertainment and General Manager of Ryman Auditorium

Other promotions for the new unit include Dan Rogers, the new Director of Marketing, Communication, and Artist Initiatives; Gina Keltner, promoted to Senior Talent Manager; Dolly Chandler in the newly created position of Opry Entertainment Group Talent Buyer; with other announcements about staffing changes pending. – Staff Writers