The Mobilization Of Music

ESPOO, Finland (Hypebot) – A key theme at Midemnet and Midem this year is what I like to call the mobilization of music. From services like Nokia's Comes With Music to over the air downloads to new mobile music apps, the cell phone seems to set to grab a larger piece of the music market and fan attention.

You already see it in Japan, Korea and other markets where up to 90% of all download sales happen via mobile. U.S. cell networks are just starting to catch up to our overseas counterparts.

Mobilization also provides an opening for companies trying to break Apple's stranglehold on players and downloads. I've been told that there virtually no new mp3 players displayed at last week's Consumer Electronics Show, but mobile devices that handled music well were everywhere.

What does this mean for music? Eliot Van Buskirk shares his "5 Ways the Cellphone Will Change How You Listen to Music" on Epicenter.

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