BRISTOL (CelebrityAccess) – Australian live entertainment powerhouse TEG has acquired Bristol-based promoter and venue operator, The MJR Group.
The acquisition gives TEG a foothold in Europe where The MJR Group promotes upwards of 2,000 shows annually and owns and operates four venues including TramShed in Cardiff and The Mill in Birmingham (both 1,000-cap.). The company also recently acquired club-night brand Propaganda, which is the U.K.’s biggest club night that stretches to Australia, America, Brazil and Ibiza with 25,000 people attending its parties each week. Additionally, MJR operates an international touring division, MJR Presents.
TEG organizes more than 200 events a year through its owned promoters, TEG Dainty and TEG Live, and issues more than 28 million tickets annually through Aussie Ticketmaster competitor, Ticketek.
Commenting on the acquisition, TEG CEO Geoff Jones, said: “TEG is already Asia Pacific’s leading ticketing, live entertainment and technology business and this acquisition marks a significant step towards TEG becoming a global live entertainment powerhouse. The MJR Group is a great fit for TEG. It has strong management talent and a clever live entertainment model to which TEG can add ticketing, analytics and digital capability. The MJR Group also brings significant additions to our venue portfolio.”
Richard Buck, CEO and Head of The MJR Group UK, added: “We’ve worked hard to scale the business over the last five years and this next step in our evolution will further strengthen our position in the market. Both companies are digitally focused and this synergy allows both parties even more leverage by combining each other’s tech expertise and insights to best connect with live entertainment fans.”
The MJR Group’s operations will be incorporated into TEG’s global offering, with The MJR Group’s UK operations to be renamed TEG UK.
Terms of the acquisition were not disclosed.