NEW YORK (CelebrityAccess MediaWire) — 50 Cent has filed suit against fast food firm Taco Bell after the company attempted to lure the performer into a promotional deal that would have 50 change his name to to 79 cent, 89 cent or 99 cent, reflecting Taco Bell's menu and for the rapper to do a one-off gig at a Taco Bell drive-thru. In exchange, Taco Bell would donate $10,000 dollars to a charity of the performer's choice, the Post-Chronicle reported.
Somehow, the deal was reportedly leaked to the press even before offer formally reached 50's agent, a fact that if true, would cast a vaguely extortionate pall over the whole affair.
50 was apparently not a huge fan of the idea and a spokesman for the rapper said "This is a sleazy and ill-conceived publicity stunt by Taco Bell's president, Greg Creed, whose disingenuous offer was leaked to the press before it was even presented to 50 Cent's agent yesterday."
50 himself warns: "When my legal team is finished with them, Taco Bell is going to have a new corporate slogan: 'We messed with the bull and got the horns!'"