SEATTLE (Hypebot) – "We cannot post this version of your iPhone application to the App Store at this time because it contains objectionable content…" Apple wrote to the developer of an official Nine Inch Nails' iPhones app. "Applications must not contain any obscene, pornographic, offensive or defamatory content or materials of any kind (text, graphics, images, photographs, etc.), or other content or materials that in Apple's reasonable judgment may be found objectionable by iPhone or iPod touch users."
Thanks Apple for the clear description of the problem – as in, what do you want us to change to get past your stupid fucking standards?," wrote NIN leader Trent Reznor in return. And to his fans he continued." While we're at it, I'll voice the same issue I had with Wal-Mart years ago, which is a matter of consistency and hypocrisy. Wal-Mart went on a rampage years ago insisting all music they carry be censored of all profanity and "clean" versions be made for them to carry. Bands (including Nirvana) tripped over themselves editing out words, changing album art, etc to meet Wal-Mart's standards of decency – because Wal-Mart sells a lot of records. NIN refused, and you'll notice a pretty empty NIN section at any Wal-Mart."
"Come on Apple, think your policies through and for fuck's sake get your app approval scenario together," concluded Reznor.