NEW YORK (CelebrityAccess MediaWire) — MSG Entertainment (MSGE) has tapped Chris Moseley to serve as their new senior vice president, product management and brand oversight for the Rockettes.
In her new role, Moseley will oversee brand strategy and product development for the iconic dance company The Rockettes. Moseley will be looking for ways to expand the brand with an eye towards merchandising and partnerships through multimedia, beyond the traditional Radio City Christmas Spectacular for which the company is best known.
Prior to joining MSGE, Ms. Moseley was Senior Vice President, marketing for the History Channel. During her four year tenure there, she helped History become one of the cable’s top five networks, and helped create partnerships with brands including the Library of Congress and Bank of America. Specifically, Ms. Moseley launched the "History Made Every Day" campaign that helped bolster the network climb to the top of the Nielsen rankings.
Before that, Ms. Moseley served as Executive Vice President and Chief Marketing Officer for Hallmark Channels Worldwide. She has also headed marketing for ABC Network and for Discovery Communications, Inc. Ms. Moseley earned a Bachelor of Arts degree from the College of Wooster, attended John Hopkins School of International Studies and was awarded an honorary doctorate by the Sage Colleges. – CelebrityAccess Staff Writers