LOS ANGELES (CelebrityAccess MediaWire) — Ruthless Records’ founder Jerry Heller, who partnered with Eazy-E in 1986 and helped launch the career of N.W.A. before becoming the most vilified executive in hip-hop, has returned to the urban music industry.
Heller has re-emerged as a partner in Streetlife/Klock Work Records, an L.A.-based label he launched last week with Pablito Vasquez and Johnny “J,” who produced 150 tracks for Tupac Shakur, according to the Los Angeles Times.
“This is the label where corporate meets the street,” Heller said in a statement. “Our goal is to bring back economic integrity to the music business.”
“The record industry was supposed to be a win-win situation between the artists and the labels. The way the business is structured now, however, many artists on major labels have to sell close to a million and a half units to recoup and break even. That is not what our label is about.” –by CelebrityAccess Staff Writers